Hammond Asset Management - The Harrisonburg Market
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Copyright 2014 ~ Hammond Asset Management
The Harrisonburg Market
Over the last decade Harrisonburg has emerged as a national leader in growth and economic prosperity. Nestled in the pristine Shenandoah Valley, the Harrisonburg/Rockingham County Metropolitan Statistical Area has several reasons it enjoys such sustained growth and profitability.

The success of Harrisonburg has closely been aligned with the growth and rise of James Madison University as one of the most prestigious undergraduate programs in the nation. Fueled by the burgeoning IT industry, Harrisonburg's growth has been driven to the forefront of the information technological development and industry research. James Madison University's world-renowned CIST school provides the top educated professionals to technology companies opening operations here, such as Rosetta Stone and SI International. The Stanford Research Institute recently opened its doors and serves as the anchor for the new Innovation Village at Rockingham. Already, Harrisonburg has the second highest concentration of high-tech companies in the state of Virginia and with the emergence of this market, Harrisonburg is being deemed "The Next Silicon Valley".

Along with the IT and educational economic drivers, the Harrisonburg/Rockingham MSA economy has several other key components sustained by natural resources such as tourism, natural beauty, and history. As home to multiple ski and golf resorts, caverns, national parks, Civil War battlefields and museums, the Harrisonburg/Rockingham MSA boasts nearly a quarter billion in annual revenues from travel and tourism. A great public school system and low crime rate reinforces the great quality of life Harrisonburg citizens enjoy.

Harrisonburg also exists in a key central Mid-Atlantic location with a superb transportation infrastructure comprised of a regional airport, intersection of major interstate corridors (I-81 & I-64), and an expansive railway system. This infrastructure and location make it an area ideal for manufacturing and distribution facilities. Several industry leaders such as Merck, Coors, Tenneco, Wal-Mart, RR Donnelly, and Pilgrim's Pride have major operations here.

These factors are just a few of the reasons that make Harrisonburg an attractive option to our investors and clients.
The Harrisonburg area is attractive to SI International because of the following key elements: a highly skilled and professional workforce, James Madison University, affordable labor rates, and a climate for technical innovation.
 
 
~ Steve Hunt, VP & CIO - SI International ~
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